Ten Sources For Quality Market Research and Market Statistics
By Bill Tamminga
Knowing where to find good information and forecasts will enhance your ability to make quality marketing and sales decisions. These sources are an essential part of your research and analysis as you lay the groundwork for successful marketing activities.
National Bureau of Economic Research
Founded in 1920, the National Bureau of Economic Research is a private, nonprofit, nonpartisan research organization dedicated to promoting a greater understanding of how the economy works. The NBER is committed to undertaking and disseminating unbiased economic research among public policymakers, business professionals, and the academic community.
Statistical Abstract of the United States
Whether one seeks numbers on biofuel or banking, foreign trade or foreign aid, cars or bars, there is no better one-stop shop for statistics... The 128th edition contains more than 1,400 tables of social, political and economic facts about our nation and the world. Among topics covered in the 49 new tables in this edition are the religious composition of our nation's population, osteopathic physicians, online news consumption, expenditures for wildlife-related recreation and women in parliaments around the globe. Although the emphasis is on national-level statistics, some tables present state- and even city- and metropolitan-level data as well.
US Department of Commerce - Economics & Statistics Administration
The Economics and Statistics Administration (ESA) is the bureau within the U.S. Department of Commerce where economic and social changes are chronicled, understood, and explained. ESA provides broad and targeted economic data, analyses and forecasts for use by Government agencies, businesses.
Securities & Exchange Commission
The SEC releases quarterly reports on several subjects including financial reports and working capital of companies who may be on your prospecting list.
The Conference Board
The Conference Board operates as a global independent membership organization working in the public interest. It publishes information and analysis, makes economics-based forecasts and assesses trends, and facilitates learning by creating dynamic communities of interest that bring together senior executives from around the world.
Survey of Buying Power
Published annually by Sales & Marketing Management magazine, the 2008 edition of the Survey of Buying Power is a dynamic research tool containing extensive consumer demographic information, purchasing data, statistics, rankings and projections for every county and media market within the United States.
Marketing Economic Guide
Published annually by Sales & Marketing Management magazine, the 2008 edition of the Survey of Buying Power is a dynamic research tool containing extensive consumer demographic information, purchasing data, statistics, rankings and projections for every county and media market within the United States.
Chambers of Commerce
The U.S. Chamber of Commerce is the world's largest business federation representing more than 3 million businesses of all sizes, sectors, and regions. It includes hundreds of associations, thousands of local chambers, and 111 American Chambers of Commerce in 99 countries. The Chamber publishes articles, newsletters, and annual business outlooks.
National Association of Manufacturers
The NAM's mission is to advocate on behalf of its members to enhance the competitiveness of manufacturers by shaping a legislative and regulatory environment conducive to U.S. economic growth and to increase understanding among policymakers, the media and the general public about the vital role of manufacturing in America's economic and national security for today and in the future. NAM publishes articles and trade data for all fifty states.
Kiplinger Newsletters
For eight decades, the Kiplinger organization has led the way in personal finance and business forecasting. The Kiplinger Newsletter was one of the first successful newsletters in the US and it continues to be a leader in educating the masses about financial concepts and trends.
Keep these sources close and subscribe to their newsletters, podcasts, and articles. They will offer insight as to where and when you should be focusing your efforts to help you increase revenue and maximize profits.
Bill Tamminga is the founder of Goal Revolution LLC and author of Advanced Business Triage, a set of white papers that explain his systematic approach to business growth. There are three separate papers with specific ideas for service business owners, high-end sales professionals, and independent financial planners. To receive your copy, visit http://www.GoalRevolution.com/advanced_business_triage.html
To sign up for your FREE subscription to the GR Newsletter, visit http://GoalRevolution.com In addition to consulting, Goal Revolution offers business courses through the GR Center for Advanced Business Studies. Our curriculum centers on teaching from such notable sources as Harvard Business School, the Gallup Organization, the University of Southern California, and more.
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